Have you tired of hearing digital marketers say that SEO is dead? Well, good news! We’re here to tell you that SEO is still alive and will remain kicking in 2025 and beyond

Many people ask me if SEO is dead or business should still invest in SEO..

According to a recent survey by Vox Media and Two Cents Insights.
42% of users say Google is becoming less useful.
66% said the quality of information is going downhill.
61% of Gen Z and 53% of Millennials say they prefer using AI tools over traditional search engines.

I predict that Google’s market share will shrink as more people are turning to alternative search channels.
But just like TikTok did not kill Instagram and Instagram did not kill Facebook, ChatGPT is not going to kill Google.
Google is closely monitoring these shifts anyway!!!

Such shifts have provided more opportunities for businesses to get more customers, such as multiple social media platforms are helping millions of companies scale and grow faster than ever.

How to approach SEO NOW?
The basics of SEO will remain same but now the approach is changed.
Use of long-tail keywords.
Keep your audience in mind and try to solve their problems.
Don’t try to please Google by keyword stuffing
Write authentic content and share valuable insights.

Can you create search engine optimized blogs using AI?

While using artificial intelligence can help you begin with ideas for a blog, blog outline, etc., I strongly advise you to really commit yourself to create genuine/ helpful content that would be truly beneficial to your client.

🚨 Google Ads Update Alert 🚨reason SEO is not dead
Big changes are coming to Google Ads starting April 14! Google is updating its Unfair Advantage Policy, and here’s what it means:
✅ Advertisers can now run multiple ads for the same business in different ad locations on a single search results page.
✅ This gives big brands an opportunity to dominate SERPs, but it could also mean more competition (and higher costs) for SMEs.

What does this mean for smaller businesses?
If you’re a small or medium-sized business, don’t worry—there are still ways to stay competitive:
👉 Focus on SEO to improve organic rankings. (If you have been postponing this for a while, now is the time to get started.Most of the brands which are now in page 1 had started their SEO someday :))
👉 Use smart bidding strategies to maximize value.
👉 Prioritize laser-focused ad targeting to reach your ideal audience efficiently.

This policy change is sure to shake up the digital marketing landscape. We’ll have to keep a close eye on how it impacts performance in Q2.
🔍 What do you think? Is this a game-changer, or could it spell trouble for SMEs?